Tote bags newly added as one more item to express historical masterpieces
Global apparel retailer UNIQLO today announces the launch of its Fall/Winter 2021 collaboration line with Musée du Louvre. This collection continues the successful and popular concept of expressing historical masterpieces such as the Mona Lisa and the Winged Victory of Samothrace, with sophisticated graphics characteristic of UT (UNIQLO T-shirt). The collection will be available for presale from September 16 at UNIQLO RIVOLI, the new store opening in the same Paris district as the Louvre and will be introduced globally thereafter.
Partnership between UNIQLO and Musée du Louvre
UNIQLO concluded a four-year partnership agreement with Musée du Louvre earlier this year, conducting various initiatives that allow people around the world to feel more closely connected to art. The first UT collection, featuring motifs based on historical masterpieces from the museum, was launched in February, and in May UNIQLO began supporting the "Mini Discovery Tour," an educational program launched by the Museum in July 2020.
Tote bags added to the lineup
The Women's line features graphics that highlight the delicacy and splendor of the masterpieces. Works such as Grande Odalisque, an oil painting by Jean-Auguste-Dominique Ingres, and the Psyche Revived by Cupid's Kiss sculpture featured in the previous Men's collection, have been arranged with a collage of floral motifs and elevated as new art.
The Men's line designed by Peter Saville, the prominent English graphic artist who designed the first men collection, focuses on three works: Mona Lisa, Winged Victor of Samothrace, and Venus de Milo. Highlighting such elements as the inventory numbers assigned to the pieces, he has created graphics with a distinctive wit. Along with UT and sweats, the lineup introduces tote bags in four designs to color everyday life with your favorite art.
Collection overview
Launch date
Early of November
Lineup
"Musée du Louvre" UT Collection
Men's
T-shirts 4 designs RM59.90, Sweatshirts 4 designs RM79.90
Launch date
Early of November
Lineup
"Musée du Louvre" UT Collection
Men's
T-shirts 4 designs RM59.90, Sweatshirts 4 designs RM79.90
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Women's
T-shirts 4 designs RM59.90, Sweatshirts 4 designs RM79.90
T-shirts 4 designs RM59.90, Sweatshirts 4 designs RM79.90
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Tote Bags
4 designs RM24.90
4 designs RM24.90
