The Brand Shop facilitates access to LG’s state-of-art home entertainment and home appliance experience for local communities
Award-winning home appliances manufacturer LG Electronics Malaysia (LG) today launched its Brand Shop in Kuching, Sarawak. The new Brand Shop is the first partnership with renowned local electronics store, Kok Siong Electrical, that brings in a diverse line-up of LG products to the communities.
Further expanding its footprint in East Malaysia, the Brand Shop continues to carry some of LG’s latest line-up of innovative Home Appliances and Home Entertainment products, including (but not limited to) the award-winning OLED TVs, QNED TVs and NanoCell TVs, InstaView Door-in-Door™ refrigerators, TWINWash™ washing machines and the efficient-driven DUALCOOL™ air conditioners. The new Brand Shop in Kuching brings the total number of LG Brand Shop nationwide to 40.
Officiating the grand opening, the Managing Director of LG Electronics Malaysia, Justin Choi said, “Our commitment to our customers will always remain the top priority. Here at LG, we continue to place great importance in providing innovative and ground-breaking Home Appliances and Home Entertainment products to the consumers throughout the country. Growing our business in Kuching gives us the opportunity to connect with more local communities and meet their demands through our cutting-edge products.”
“Our partnership with LG will benefit the communities in Kuching. With this new Brand Shop, consumers can now gain first-hand experience of innovative Home Entertainment and Home Appliances products, whether it is the timesaving yet efficient washing machines or the LG OLED TV lineup that achieves perfect black and infinite contrast. Our symbiotic relationship with LG allows us to keep providing top-tier, premium products that can better serve customers' homes and lifestyles requirements,” said Lo Kock Siong, Managing Director of Kok Siong Electrical.
LG has been a CES Innovation Award honouree for eight consecutive years. In 2022, the company swept up a grand collection of CES® awards across home appliance, home entertainment and business solutions categories. LG tallied approximately 150 awards and accolades from various publications covering the first-ever physical/virtual hybrid CES event. Among the top honors earned were 24 CES Innovation Awards and the 2022 CES Editor’s Choice awards from USA TODAY’s consumer product reviews division, Reviewed. The company was also recognised as the most-awarded brand by USA TODAY/Reviewed with LG’s OLED evo C2 Series, PuriCare™ AeroTower, DualUp Monitor, Soundbar S95QR and Washer and Dryer Pair earning recognition based on four key criteria: innovation, technology, design, and value.
Customers who visit the new LG Brand Store at Kok Siong Electrical on 27th August 2022, will be able to take advantage of a lucky win* and free gifts* as part of the grand opening celebrations. Any customer who makes a purchase between RM2,000 – RM2,999 will be entitled to receiving a one-time complimentary powerbank or water tumbler; while any customer who makes a purchase of RM3,000 and above will be entitled to receiving a one-time complimentary hand blender.
*Terms and conditions apply
