Home Samsung Malaysia Electronics Technology Samsung Malaysia Electronics Partners Up with Toong Heng Electronics for Their Consumer Electronics Experience Store
Home Samsung Malaysia Electronics Technology Samsung Malaysia Electronics Partners Up with Toong Heng Electronics for Their Consumer Electronics Experience Store

Samsung Malaysia Electronics Partners Up with Toong Heng Electronics for Their Consumer Electronics Experience Store

Samsung Malaysia Electronics together with Toong Heng Electronics today announced the grand launch of their Consumer Electronics Experience Store located in Publika, Kuala Lumpur.



The management team of both Samsung and Toong Heng were present this day to celebrate this momentous milestone between the two companies and the launch of the store which retail Samsung’s latest collection of innovative consumer electronics and home appliances that includes flagship line-ups like the BESPOKE collection, Neo QLED Smart TV and more.



“Our partnership with Toong Heng Electronics spans over 14 years since the company
joined our network of Authorised Distributors in 2008. It is crucial to us that we would continue to serve customers with innovative products, services and top-notch retail experience that surpass their expectations,” said Jimmy Tan, Head of Consumer Electronics of Samsung Malaysia Electronics.

Managing Director of Toong Heng Electronics, Wilson Yap, who was also present at the launch of the ceremony also shared, “We are proud of our long-standing partnership with Samsung, the No.1 Consumer Electronics Brand for over 14 years. As you all know, Samsung's innovation is unlike any other. Most importantly, we share a mutual passion of providing a great retail experience to our customers. With the opening of our Consumer Electronics Experience Store in Publika, we strive to deliver ideal services and product information for our customers and we hope that we can continue to offer innovative digital appliances and home entertainment products from Samsung, which would indeed enrich their life journey.”

From left to right: Josh Kim, Business Director for Digital Appliances Business Unit; Jimmy Tan, Head of Consumer Electronics; Edward Han, President of Samsung Malaysia Electronics.; Wilson Yap, Managing Director,; Mr. Hew Kah Ming, Director of Toong Heng Electronics.; UEM Sunrise, Ms. Sharon Lim, Deputy Senior Manager of Leasing of UEM Sunrise.

With a space of about 1,200 sqft, consumers will get to enjoy a wide range of Samsung products including the BESPOKE range – like BESPOKE JetTM , BESPOKE refrigerators, BESPOKE CubeTM Air Purifier and even BESPOKE AirDresser – that aims to enrich their lives with its state-of-the-art designs and impeccable features and technologies. Other than that, consumers will get to treat themselves to an unprecedented, level of detail and impressive colour richness of its Smart TV – ranges from The Freestyle, The Frame, and Neo QLED 8K.

In conjunction of the store opening, customers will get to enjoy discounts on selected items and receive free gifts worth up to RM3,000 from 26 August to 4 September 2022. But that’s not all, customers will also be entitled to two years of exclusive warranty upon purchase[1]!

Don’t forget to visit Publika today at Lot 15, Block C, Level G3, Publika Shopping Gallery, Solaris Dutamas 1, No 1, Jalan Dutamas 1, 50480 Kuala Lumpur to experience Samsung’s top-of-the-line products today!

[1] Terms and conditions apply. While stocks last. Based on a first come first served basis. Third party terms and conditions apply.