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Showing posts with the label BookXcess
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BookXcess Introduces ‘Reality Date with a Book,’ A Global First for Non-Fiction Enthusiasts
BookXcess Sdn Bhd (BookXcess) is thrilled to unveil ‘Reality Date with a Book,’ an innovative and one of the first in the world initiative designed to ignite curiosity and surprise among readers. This allows book lovers to discover their next read with an element of mystery, as each selected non-fiction title is wrapped in black, concealing its identity until the moment of unwrapping. Focusing on genres like motivation, self-help, and biography, these carefully curated selections are designed to appeal to a broad audience, promising a captivating literary journey. Since the initiative’s launch by BookXcess in July 2024, over 3,500 copies have been sold, a testament to the growing popularity of this concept. It also follows the successful ‘Blind Date with a Book’ campaign by BookXcess, adapted from its original concept in United Kingdom, featuring fiction titles and has since sold more than 16,000 copies in 6 months, making it a bestseller offering. “At BookXcess, our mission is to make
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A ‘Travel Fair’ To Rekindle the Passion for Travel Through the Pages of a Book!
“A Journey of a Thousand Miles, begins with a Single Step” – a well-known quote that resonates perfectly with travel. While it may not be possible to travel physically due to the current pandemic, why not reignite the passion for travel and begin the ‘journey of a thousand miles’ through the pages of a book. “Our desire to travel and learn about the world has become difficult due to current restrictions and the realities that impact and affect us, as a result of Covid-19. The whole world has come to a ‘standstill’ and has halted all forms of travel for the past two years, something no one could have predicted. With the TRAVEL FAIR thematic, we want to rekindle the passion for travelling through the pages of a book and, more importantly, encourage Malaysians to enjoy and experience the joy of travel again through books.” said Andrew Yap, Co-Founder of BookXcess Sdn. Bhd. “With people spending more time at home, the TRAVEL FAIR theme is meant to engage with people to create some buzz and
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