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Coca-Cola invites everyone, especially the younger generation, to bridge the generational divide and celebrate the Chinese New Year in an interactive and meaningful way. This Chinese New Year, Coca-Cola is all set to break the ice and foster connections, encouraging individuals to find unexpected common ground with their families over a table laden with delectable meals and ice-cold Coca-Cola. Chinese New Year, a time for family reunions bringing joy and happiness, often casts a spotlight on the generational differences within families. As an enduring presence at mealtimes across generations, Coca-Cola steps in to facilitate shared experiences and meaningful conversations, bringing families closer together. This year's campaign is designed to resonate with a wide audience, from Gen Zs to millennials. It features the striking dragon design, this year's zodiac symbol, on Coca-Cola product packaging. The dragon, a symbol of wealth and good fortune, embodies the spirit of the Chine...

Coca-Cola Malaysia, in association with the American Malaysian Chamber Of Commerce (AMCHAM Malaysia), hosted a special AMCHAM Spotlight Session titled "Our Future, Our Choice – Sustainability Forum." The forum focused on accelerating the transition to circularity for plastic packaging in Malaysia. From left to right: Siobhan Das (AMCHAM), Kirsten van Zandwijk (The Coca-Cola Company), Nik Nazmi bin Nik Ahmad (Minister of Natural Resources, Environment and Climate Change), Khairul Anwar Ab. Gahani (Coca-Cola Bottlers Malaysia), and Roberto Benetello (MAREA), served as keynote speakers for Coca-Cola Malaysia’s AMCHAM Spotlight Session to drive circular economy in Malaysia. The event was honoured by the presence of the Minister of Natural Resources, Environment, and Climate Change, Nik Nazmi bin Nik Ahmad. It also received significant backing from the key partner, the Malaysian Recycling Alliance (MAREA). This collaboration underlines a shared commitment towards environmen...

Pizza Hut Malaysia and Coca-Cola are thrilled to announce an iconic partnership that sees the two leading* brands teaming up to introduce a range of innovative offerings featuring the new Hawaiian Cola Pizza and Krispy Cola WingStreet. The two have fused their most loved signature products, combining two distinct flavours and created a new taste experience. Launching on 1st August 2023, this month-long campaign promises pizza and wing lovers an unforgettable experience in flavour. The contemporary combination took over four months of development where multiple recipes and combinations were tested before finding the perfect match. The result is a unique taste sensation that brings out the iconic flavours of both Pizza Hut and Coca- Cola in one bite. The Hawaiian Cola Pizza is a fusion of Pizza Hut's top selling Hawaiian Chicken Pizza and a specially concocted sauce made with the signature Cola syrup. This creates a symphony of piquant and savoury flavours that end with the surprisin...

The extended partnership is set to give movie-goers a wider array of thirst-quenching offerings (Left) Ms. Koh Mei Lee, CEO of Golden Screen Cinemas (GSC) and (Right) Mr Louis Balat Joseph, CEO of the Bottling Investments Group for Singapore, Malaysia, and Brunei after signing a Memorandum of Understanding for growth partnership. Coca-Cola Malaysia has refreshed its collaboration with leading cinema exhibitor, Golden Screen Cinemas (GSC) with the signing of a new beverage concession agreement, extending their over three-decade strategic partnership. (From Left) Ms. Koh Mei Lee, CEO of GSC and Mr Louis Balat Joseph, CEO of the Bottling Investments Group for Singapore, Malaysia, and Brunei commemorated the renewed partnership with a token of appreciation. The memorandum of understanding was signed today by Mr Louis Balat Joseph, Chief Executive Officer of the Bottling Investments Group for Singapore, Malaysia, and Brunei and Ms. Koh Mei Lee, Chief Executive Officer of Golden Sc...

Coca-Cola® Creations is dropping a remix for its newest limited-edition flavor – a collab with GRAMMY-nominated artist Marshmello. The brand’s first-ever beverage co-created with an artist, Marshmello’s Limited Edition Coca-Cola® bottles the feeling of mixing chart-topping beats in a limited edition drop. “It was great to collaborate with Coca-Cola® on this limited-edition drop,” said Marshmello. “We created a vibey blend of my favorite flavors in this all-new mix. I think it tastes amazing and I hope fans love it too.” One might think Marshmello's Limited Edition Coca-Cola® would be marshmallow-flavored, but as with the epic drops that fill his sets, the magic here is in the unexpected. Marshmello’s Limited Edition Coca-Cola® is a refreshing fusion of the artist’s favorite flavors, strawberry and watermelon, mixed with a great Coca-Cola® taste. “Music – just like Coca-Cola™ – has such an amazing power in connecting communities and creating opportunities for shared experiences,” sa...

Coca-Cola Zero™ Sugar launches new #ZeroWords campaign, showcasing creative interpretations of its ‘too good for words’ taste. Coca-Cola Zero Sugar launches its latest global campaign called #ZeroWords designed to challenge and inspire centennials, or the Generation Z fans — for whom social media is their go-to source of entertainment — to interpret the effervescent or fizzy taste of Coca-Cola Zero® without using any words, across their own social platforms using a unique collection of dynamic digital stickers and gifs. Rina Surya, Frontline Marketing Director, Coca-Cola said: “We’re excited to have the Gen Zs try out the great taste of Coca-Cola Zero Sugar and have them interpret how its taste is too good for words. We are looking forward to the creative visual interpretations that these young people will come up with in this latest #ZeroWords campaign.” Globally, Coca-Cola has gathered inspirational non-verbal creators to interpret its indescribable taste, without using words, in a s...

Coca-Cola introduces its latest innovation under the Coca-Cola Creations™ global platform After the successful roll-out of Coca-Cola Creations, the new global innovation platform of the brand earlier this year, Malaysia officially launches Coca-Cola Starshine, the first limited-edition, space-inspired flavoured Coke® drink with zero sugar. Along with Singapore and Thailand, Malaysia is one of the first markets globally and in Asia Pacific to try out the latest creation by the beverage brand. Coca-Cola Creations uses the iconic Coca-Cola® trademark and lends it to new expressions, driven by collaboration, creativity, and cultural connections. The first product to launch under Coca-Cola Creations is Coca-Cola Starshine also known as Coca-Cola Starlight in some regions. Thirty plus years after Coca-Cola went to space, Coca-Cola Starshine brings the inspiration back to earth through a simple sip. It is created with the vision that – in a world of infinite possibilities – somewhere in our u...