One Malaysian content creator to win two tickets to Paris, contract awards to five be the brand’s live streamers on top of cash prize RM5,000 each L'Oréal Paris, the world's number one beauty brand, takes its relationship with Shopee to the next level after a series of success stories selling on Shopee Live Platform. The new collaboration involves organising a L’Oréal Star Search, competition in which one Malaysian live-streamer will be selected as winner of two tickets Paris, five contestants to be awarded contracts to be the brand’s live streamers on top of a cash prize of RM5,000 each. Commenting on this collaboration, Tran Hoa, Marketing Manager of L’Oréal Paris in Malaysia said that the brand had experienced “impressive results participating in an 11 hours live streaming program during the Shopee 11.11 Big Sale in which unique viewerships exceeded 103,000 and translated to sales breaching RM31,000.” This time around, the number one beauty brand would like to deepen its col...
