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What would Halloween be without something to give you a few goosebumps? A spine-tingling monster or two is exactly what’s needed during the scary season. And Levi’s® has just the thing thanks to a new collaboration with Universal Monsters, the collection of original horror films from Universal Pictures that brought you Frankenstein (1931), The Bride of Frankenstein (1935), and The Mummy (1932), three legacy films that inspired an entire cinematic genre. For Fall 2022, the icons of horror meet icons of style in a brand-new collection that celebrates some of the greatest monsters to ever appear on the silver-screen. The Universal Monsters x Levi’s® collection features a lineup of denim, tees, sweats, tops & accessories that combines classic Levi’s® silhouettes with archival graphics & text from the original posters of these iconic Universal Pictures films. It’s a collaboration that’s as memorable as the movies that inspired it. Essentials from the collection include a black rinse...

With an archive that stretches back 149 years, it’s no surprise that the Levi’s® of the past often provides inspiration for Levi’s® of the present. And that’s especially true for the Levi’s® season Fall/Winter 2022 collection, which is being called “Archives Reinvented.” Reflections on popular Levi’s® fits and styles of the ‘80s, ‘90s, and early 2000s are a huge part of the Fall ’22 lineup and exploring the Levi’s® archives has been an essential element of that. The other big inspiration for the season is amplified proportions. Now that everyone is back out in the world, getting dressed feels fresh and fun again. And Levi’s® wants to steer into that with a range of fits and styles that really let people get creative when it comes to shape, silhouette, texture, and style. Whether you go small on top, big on the bottom, the other way around, shape has never been more creative, experimental, and fun. And while there’s a nostalgia vibe for sure, it’s all reimagined through a totally modern...

Last year, Levi’s® launched the “We Are Wonderfully Made” campaign, featuring a wide range of stylish and sustainable clothing in time for Ramadan, encouraging Malaysians to Buy Better, Wear Longer. This year, Levi’s® wants to bring out the “You Are Wonderfully Made” messaging to Malaysians, encouraging them to discover their personal values, best expressed with clothing that reflects them from head to toe. Emphasizing to individuals on a personal level, Levi’s® believes in the importance of self-expression, where every individual is one-of-a-kind and wonderfully made. Everyone has an inherent need to do good in their own way, and this becomes more apparent when we’re in the season of forgiveness and generosity. When combined, our individual strengths, however big or small, have the power to effect change. This can be seen with more youths being conscious about their everyday choices to reduce their carbon footprint. Levi’s® aims to be everybody’s ally in their journey of self-discover...

Back in the 1970s, Levi’s® released a collection called Fresh Produce, inspired by, well, produce. And since we all love fresh fruits and vegetables, Levi’s® figured, why not bring it back, only with a fresh (pun intended) 21st century spin. Introducing Levi’s® Fresh for Spring/Summer 2022, a beautiful range of dyed favorites featuring dyes derived from natural sources, including plants and botanicals. Traditionally, natural based dyes tend to produce more earth-tone colors, but with Levi’s® Fresh, we applied new dyeing methods that were able to produce vibrant, icy shades of peach, lavender, pink, and yellow. And all in a mix of both yarn and garment dyed pieces. The dyes in the Fresh collection come from one of three natural sources, including non-endangered or non-threatened plants—like madder root extract and natural indigo—agricultural byproducts—like food waste—and minerals like clays, carbonates, and natural oxides. These dyes were specially formatted to require less auxiliaries...