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The Italian Baker Sdn Bhd Maintains Price of Staple To Aid Malaysian Households The price of the Massimo White Sandwich Loaf will not increase thanks to The Italian Baker Sdn Bhd’s initiative to help ease inflationary pressure on Malaysian households by maintaining the price of its popular staple unchanged. In a statement, The Italian Baker Sdn Bhd, makers of Massimo breads and baked goods, confirmed that the prices of its 400g and 600g White Sandwich Loaf would not be increased from the current RM2.80 and RM4.00, respectively. Chairman of The Italian Baker Sdn. Bhd., Jeremy Goon stated, “Bread, specifically white bread, has become an anytime, anywhere staple food among all Malaysians. As a caring and concerned corporate, The Italian Baker Sdn Bhd has decided to maintain the price of our popular White Sandwich Loaf as white bread should remain affordable and accessible to all, especially during economically challenging times. We would like to assure consumers that they will enjoy the s...

Combining Health Benefits with Great Tasting Bread The Italian Baker Sdn Bhd, makers of Massimo breads and baked goods, has created an artisanal multigrain loaf enriched with a nutritious blend of premium Canadian barley, flaxseed, chia seed, sunflower seed and black sesame, which are packed with vitamins and minerals. Available for a limited time only, the Seeded Multigrain with Barley artisanal loaf from Massimo offers a refined balance between its soft, dense breads and deliciously crunchy grains. While Massimo has a selection of great-tasting and healthy sandwich loaves that provides wholesome goodness such as Sandwich Loaf with Wheat Germ, 100% Wholewheat Loaf, Fine Wholemeal, the brand wanted to give consumers more bread options including traditional artisanal loaves and more functional grains. Jeremy Goon Chairman of The Italian Baker Sdn. Bhd., Jeremy Goon stated, “We are excited to introduce our first artisanal sandwich loaf that serves up a winning combination of our fine b...

Untuk memberi pengguna lebih keyakinan dan jaminan keselamatan makanan dalam tempoh pandemik dan di kemudian hari Massimo, jenama yang terkenal dengan produk roti menyihatkan dan selamat untuk dimakan, hari ini melancarkan pembungkusan roti tamper-evident yang pertama di Malaysia bagi memberi lebih keyakinan kepada pengguna menerusi standard keselamatan makanan yang lebih tinggi. Pembungkusan inovatif yang merupakan satu kemajuan besar dalam industri pembuatan roti komersil ini diperkenalkan sebagai respons kepada kebimbangan yang kerap disuarakan oleh pengguna mengenai keselamatan produk makanan semasa wabak Covid-19. Pembungkusan pengedap keselamatan tamper-evident yang baharu ini akan diperkenalkan pada kesemua produk roti Massimo bermula hari ini. The Italian Baker Sdn Bhd telah melabur RM1 juta ke dalam teknologi pembungkusan pengedap keselamatan laser-seal tamper-evident dari Amerika Syarikat bagi memastikan produk-produknya selamat untuk pengguna. Teknologi ini memberi amaran ke...