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Hayat Kimya, a global player in the fast-moving consumer goods (FMCG) industry, and the world’s 5th largest diaper manufacturer, is committed to continue growing its presence in Malaysia through its high-quality diaper brand, Molfix. The brand is now available in over 4,500 stores both physical and virtual. Mr. Alp Bilgili, GM of Molfix with Ambassador Couple - Scha Al-Yahya and Awal Ashaari Molfix brand was first introduced in Malaysia last year in tandem with Hayat Kimya’s strategic business plans to expand its footprint to Southeast Asia, following its entry into Vietnam and Thailand. Since then, the brand has become the preferred choice of millions of Malaysian parents, offering them peace of mind while providing babies comfort and joy at all times. Commenting about Molfix’s 1st Anniversary in Malaysia, Mr. Alp Bilgili, General Manager of Hayat Hygienic Products Malaysia Sdn. Bhd., said, “The tremendous support and trust from Malaysian parents reflect their preference for products ...

Introduces new diaper brand to all Malaysians Globally leading FMCG player, Hayat - the world’s 5th largest branded diaper manufacturer, with the mission of fulfilling the needs of mothers and babies, and making the journey of motherhood a happy one, announced a popular celebrity couple Scha Alyahya and Awal Ashaari, as its first brand ambassador for diaper brand, Molfix in Malaysia. Molfix reaches millions of babies and mothers in more than 100 countries. The brand aims to bring smiles to moms and babies all around the world. Before expanding to Southeast Asia, namely Vietnam, Thailand, and Malaysia, the brand extensively researched mothers and children and tailored their lifestyles and needs. Today, Molfix is ready to provide a soft, comfortable, gentle touch experience, and bring smiles and happiness to Malaysian babies and mothers. Commenting about being selected as the Molfix brand ambassador, Awal Ashaari said, “I am thrilled to join the Molfix team as a brand ambassador. We visi...