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Pop Meals revolutionise F&B through gamified online-to-offline experience

Celebrates 2nd birthday by giving away prizes worth over RM122,222 including iPhone 14 Pro Malaysian-style fast food brand Pop Meals celebrates its second year anniversary with 81% percent returning customers rate. Since opening its doors in November 2020, the Malaysian style fast food brand has served more than 2 million meals through its 32 outlets. The brand owes its growing popularity to word of mouth and from an army of loyal customers who keep coming back. Pop Meals General Manager Shaik Ali Bajunid said that 8 out of 10 Pop Meals customers return within days to buy the next meal and most new customers hear about the brand from their family and friends. “This is very encouraging for us as the fast food industry in Malaysia is highly competitive and local consumers have long associated fast food with pizza, burgers and fried chicken. Very few would think about Mac & Cheese, Salted Egg Buttermilk Chicken or even Nasi Ayam Kicap Sambal Gesek when it comes to fast food. The dif